How To: "Fan-Gate" my Promotion

Restricting access to your promotion's site or Facebook App to only those who Like your Facebook Page is also known as "fan-gating".

Whether you are running your promotion as a Facebook App (Canvas or Tab), a Standalone Microsite, or an IFrame Site you can set up a fan-gated promotional Tab.

In your Promotion Builder go to Integration > Facebook > Facebook Tab.

The "fan-gating feature" is available at the Basic and PRO package level.

You have two options when creating your promotional Tab. The promotional Tab created will link to your promotion, unless otherwise specified.

Once you have launched your promotion, you can add your promotional Tab to your Facebook Page! Find help with adding your promotional Tab to your Facebook Page here.

Here is a Facebook fan-gating demo.

###1. Upload an Image (Standard)

For best results, the images should be 810px wide x your choice length.

  • Image for non-fans: this should communicate that you must Like the Page to enter.
  • Image for fans: this is what is displayed for those who Like your Page.

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###2. Enter fully custom HTML (PRO only)

  • Create a customized page using HTML.

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If you’re fan-gating your contest, you’ll want to create an image that includes a call to action to Like the Page in order to access your Page’s exclusive promotions. This image is for non-fans.

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The image for non-fans should also include a call to action to entice your visitor to click through to the promotion:

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You can skip the fan-gating option and open the contest to anyone who visits your Facebook Page. In this case, you’ll want to create a tab image that includes a few details on the contest and a call to action to entice your visitor to click through to the promotion.

Note: If you are running your contest as a Facebook page App you will only need to add a tab image for non-fans.